ModaHaus – 5× ROAS
The Challenge
ModaHaus, a modern fashion brand with a bold aesthetic, was investing heavily in paid media — but struggling to drive consistent returns. Their creative looked great but wasn’t converting. ROAS was slipping, and they were burning budget on broad targeting and underperforming channels.
Our Approach
We rebuilt their paid media strategy from the ground up with performance in mind:
Audited campaign data to find winning audiences and ad fatigue trends
Produced new creative assets focused on product USPs, seasonal drops, and lifestyle appeal
Segmented campaigns by funnel stage and tailored messaging accordingly
Launched TikTok and Instagram Reels ads optimized for attention and CTR
Implemented daily budget optimization and creative testing at scale
The Results
In just 45 days:
Achieved 5× ROAS across Meta and TikTok
Cut cost per purchase (CPP) by 46%
Drove a 71% increase in total sales, with returning customers up by 33%
ModaHaus scaled ad spend confidently without sacrificing profit margins
The Challenge
ModaHaus, a modern fashion brand with a bold aesthetic, was investing heavily in paid media — but struggling to drive consistent returns. Their creative looked great but wasn’t converting. ROAS was slipping, and they were burning budget on broad targeting and underperforming channels.
Our Approach
We rebuilt their paid media strategy from the ground up with performance in mind:
Audited campaign data to find winning audiences and ad fatigue trends
Produced new creative assets focused on product USPs, seasonal drops, and lifestyle appeal
Segmented campaigns by funnel stage and tailored messaging accordingly
Launched TikTok and Instagram Reels ads optimized for attention and CTR
Implemented daily budget optimization and creative testing at scale
The Results
In just 45 days:
Achieved 5× ROAS across Meta and TikTok
Cut cost per purchase (CPP) by 46%
Drove a 71% increase in total sales, with returning customers up by 33%
ModaHaus scaled ad spend confidently without sacrificing profit margins